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~institution:"American Marketing Association"
~subject:"Nachhaltigkeit"
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Nachhaltigkeit
Corporate Social Responsibility
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Corporate social responsibility
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Consumer behaviour
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Konsumentenverhalten
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Marketing
5
Marketing management
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Marketingmanagement
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Welt
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Brand management
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Markenführung
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Verkauf
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Beziehungsmarketing
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Brand loyalty
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Flynn, Andrea Godfrey
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Mehta, Ravi
3
Satornino, Cinthia B.
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American Marketing Association
Springer-Verlag GmbH
18
Springer Fachmedien Wiesbaden
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Edward Elgar Publishing
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Information Resources Management Association
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Springer International Publishing
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Erich-Schmidt-Verlag <Berlin>
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Gesellschaft für Ökologische Kommunikation mbH
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Nomos Verlagsgesellschaft
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Taylor and Francis
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AMA Summer Academic Conference <2022, Chicago>
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AMA Summer Academic Conference <2022, Online>
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OECD
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Universität <Halle, Saale> / Lehrstuhl für Wirtschaftsethik
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Verlag Dr. Kovač
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W. Kohlhammer GmbH
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Center for Advanced Sustainable Management
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De Gruyter Oldenbourg
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Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
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GABAL-Verlag GmbH
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Haufe-Lexware GmbH & Co. KG
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Helmut-Schmidt-Universität
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Johann Heinrich von Thünen-Institut
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Metropolis-Verlag für Ökonomie Gesellschaft und Politik GmbH
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Technische Universität Dresden
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Tectum Verlag
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Verlag Herder
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Walter de Gruyter GmbH & Co. KG
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Academic and Business Research Institute
1
Akademie Schloss Urstein Privatstiftung
1
Altius Verlag GmbH
1
Annual Business Administration Conference (ABAC) on Sustainability in Business Management <3., 2022, Istanbul>
1
Asian Development Bank
1
Berliner Kongress <2, 2009, Berlin>
1
Bertelsmann Stiftung
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ECONIS (ZBW)
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Light in the darkness: marketing's role in driving positive change : AMA Summer Academic Conference 2022 : AMA educators proceedings volume 33 : online, 9 August 2022, Chicago, Ill...
Flynn, Andrea Godfrey
(
ed.
);
Mehta, Ravi
(
ed.
); …
-
AMA Summer Academic Conference <2022, Online>
;
AMA …
;
…
-
2022
Persistent link: https://www.econbiz.de/10014282359
Saved in:
2
Light in the darkness: marketing's role in driving positive change ; Part 1 of 2
Flynn, Andrea Godfrey
(
ed.
);
Mehta, Ravi
(
ed.
); …
-
AMA Summer Academic Conference <2022, Online>
;
AMA …
;
…
-
2022
Persistent link: https://www.econbiz.de/10014282366
Saved in:
3
Light in the darkness: marketing's role in driving positive change ; Part 2 of 2
Flynn, Andrea Godfrey
(
ed.
);
Mehta, Ravi
(
ed.
); …
-
AMA Summer Academic Conference <2022, Online>
;
AMA …
;
…
-
2022
Persistent link: https://www.econbiz.de/10014282368
Saved in:
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