Glauner, Friedrich - In: Competitiveness Review: An International Business Journal 29 (2019) 5, pp. 497-514
shared value concept and of the mental model of economics that lies at its heart. On the basis of these arguments, it … a concept of lastingly viable business strategy. Design/methodology/approach: Conceptual and philosophical analysis of … the mental model of economics and of basic concepts and premises regarding scarcity, competition, growth and raising value …