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~isPartOf:"International journal of electronic marketing and retailing : IJEMR"
~subject:"Social web"
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Social web
Consumer behaviour
63
Konsumentenverhalten
63
Social Web
61
Internet marketing
48
Online-Marketing
48
Online retailing
41
Online-Handel
41
E-commerce
34
Electronic Commerce
34
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29
Beziehungsmarketing
24
Relationship marketing
24
Viral marketing
22
Virales Marketing
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social media
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Internet
14
Customer satisfaction
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Kundenzufriedenheit
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Brand management
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Confidence
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Markenführung
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Retail trade
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e-commerce
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Dienstleistungsqualität
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consumer behaviour
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trust
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online shopping
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USA
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Markenartikel
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Al-Adwan, Ahmad Samed
2
Donthu, Naveen
2
Guillory, Monica D.
2
Hazari, Sunil
2
Heiens, Richard A.
2
Lohtia, Ritu
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Narayanaswamy, Ravi
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Roblek, Vasja
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Sethna, Beheruz N.
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Barbosa, Belem
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International journal of electronic marketing and retailing : IJEMR
Journal of business research : JBR
436
Technological forecasting & social change : an international journal
241
Journal of retailing and consumer services
219
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
211
International journal of internet marketing and advertising : IJIMA
145
Information systems research : ISR
141
SpringerLink / Bücher
134
Journal of management information systems : JMIS
115
Tourism management : research, policies, practice
113
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
105
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
96
Industrial marketing management : the international journal for industrial and high-tech firms
93
Business horizons
90
International journal of business information systems : IJBIS
84
Journal of marketing communications
83
International journal of hospitality management
82
Management science : journal of the Institute for Operations Research and the Management Sciences
82
International journal of advertising : the review of marketing communications
81
Psychology & marketing
81
Springer eBook Collection
81
Electronic commerce research
79
Management information systems : mis quarterly
77
Journal of internet commerce
75
Journal of marketing management : MM
71
Journal of promotion management : innovations in planning and applied research
70
Journal of travel and tourism marketing
68
The journal of product & brand management
68
Cogent business & management
65
International journal of electronic commerce : IJEC
65
Journal of electronic commerce research : JECR
65
The journal of brand management : an international journal
64
Journal of information & knowledge management : JIKM
63
International journal of networking and virtual organisations : IJNVO
59
International journal of technology marketing : IJTMkt
59
Journal of marketing
57
Journal of organizational computing and electronic commerce
55
Journal of advertising research
54
Corporate communications : an international journal
52
Journal of knowledge management
52
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ECONIS (ZBW)
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The impact of digital sales channels on web sales : evidence from the USA's largest online retailers
Narayanaswamy, Ravi
;
Heiens, Richard A.
- In:
International journal of electronic marketing and …
12
(
2021
)
3
,
pp. 306-322
Persistent link: https://www.econbiz.de/10012598447
Saved in:
2
Perceived diagnostics of virtual try-on technologies and attitudes toward men's suits
Nam, Changhyun
;
Kim, Young Do
- In:
International journal of electronic marketing and …
12
(
2021
)
1
,
pp. 36-51
Persistent link: https://www.econbiz.de/10012509377
Saved in:
3
Online purchasing : the role of web experience factors
Noor Akma Mohd Salleh
;
Norbani Che Ha
;
Kitchen, Philip J.
; …
- In:
International journal of electronic marketing and …
10
(
2019
)
3
,
pp. 260-282
Persistent link: https://www.econbiz.de/10012106625
Saved in:
4
Developing brand relationships through social media communication : a cross-cultural comparison
Thanasi-Boçe, Marsela
;
Ali, Omar
;
Ersoy, Ayse Begum
- In:
International journal of electronic marketing and …
14
(
2023
)
4
,
pp. 351-370
Persistent link: https://www.econbiz.de/10014440772
Saved in:
5
Information processing from electronic word of mouth : an integrative framework
Ahmed, Aun
;
Amritesh
- In:
International journal of electronic marketing and …
14
(
2023
)
4
,
pp. 371-393
Persistent link: https://www.econbiz.de/10014440776
Saved in:
6
Understanding consumer adoption and actual usage of digital payment instruments : comparison between Generation Y and Generation Z
Fadhilah, Irfan
;
Aruan, Daniel Tumpal Hamonangan
- In:
International journal of electronic marketing and …
14
(
2023
)
1
,
pp. 39-60
Persistent link: https://www.econbiz.de/10014309995
Saved in:
7
Factors influencing consumer intention to use social commerce
Shoheib, Zaki
;
Shanab, Emad A. Abu
- In:
International journal of electronic marketing and …
14
(
2023
)
1
,
pp. 61-86
Persistent link: https://www.econbiz.de/10014309998
Saved in:
8
Determinants of customer relationship building on digital healthcare networks : an extension of social media engagement theory from emerging market context
Suggala, Susmita
;
Pathak, Bharati
;
Thomas, Sujo
- In:
International journal of electronic marketing and …
14
(
2023
)
2
,
pp. 123-138
Persistent link: https://www.econbiz.de/10014310001
Saved in:
9
Impact of social media marketing on purchasing intentions of luxury brands : the case of millennial consumers in the UAE
John, Ansey
;
Pujari, Vijay
;
Majumdar, Sudipa
- In:
International journal of electronic marketing and …
14
(
2023
)
3
,
pp. 275-293
Persistent link: https://www.econbiz.de/10014310039
Saved in:
10
To buy or not to buy : factors influencing online purchase intention across clothing and apparel, consumer electronics and personal care products
Akoijam, Sunildro L. S.
;
Mazumder, Sultana B. A.
- In:
International journal of electronic marketing and …
14
(
2023
)
3
,
pp. 294-312
Persistent link: https://www.econbiz.de/10014310042
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