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~isPartOf:"Journal of business research : JBR"
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Martin, Drew
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Journal of business research : JBR
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2
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Understanding customer engagement and social media activities in tourism : a latent profile analysis and cross-validation
So, Kevin Kam Fung
;
Wei, Wei
;
Martin, Drew
- In:
Journal of business research : JBR
129
(
2021
),
pp. 474-483
Persistent link: https://www.econbiz.de/10012509683
Saved in:
2
Service innovation, renewal, and adoption/rejection in dynamic global contexts
Martin, Drew
;
Gustafsson, Anders
;
Choi, Sunmee
- In:
Journal of business research : JBR
69
(
2016
)
7
,
pp. 2397-2400
Persistent link: https://www.econbiz.de/10011490963
Saved in:
3
Marketing tourism and hospitality products worldwide : introduction to the special issue
Martin, Drew
;
Rosenbaum, Mark
;
Ham, Sunny
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1819-1821
Persistent link: https://www.econbiz.de/10011384123
Saved in:
4
Special section: Marketing hospitality and tourism products worldwide
Martin, Drew
(
contributor
)
- In:
Journal of business research : JBR
68
(
2015
)
9
,
pp. 1819-1886
Persistent link: https://www.econbiz.de/10011384243
Saved in:
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