Similar Search Results

Consumer culture theory and its contented discontent : an interview with Søren Askegaard

Askegaard, Søren (interviewee); Cronin, James (interviewer) - In: Journal of marketing management : JMM ; journal of the … 38 (2022) 1/2, pp. 127-144

Persistent link: https://www.econbiz.de/10013206502

Abschied vom eindimensionalen Verbraucher

Fridrich, Christian; Hübner, Renate; Kollmann, Karl; … - 2017

Grundüberlegungen zu einer kritischen Verbraucherforschung / Christian Fridrich, Renate Hübner, Karl Kollmann, Michael-Burkhard Piorkowsky und Nina Tröger -- Menschen in der Arbeits-, Konsum- und Mediengesellschaft. Zur Vermachtung und Verschränkung der Lebensfelder bzw. Teilmärkte moderner...

Persistent link: https://www.econbiz.de/10011528598

How to measure alignment in perceptions of brand personality wihtin online communities : interdisciplinary insights

Ranfagni, Silvia; Camiciottoli, Belinda Crawford; … - In: Journal of interactive marketing : a quarterly … 35 (2016), pp. 70-85

Persistent link: https://www.econbiz.de/10011537947

Who is a terrorist? : exploring the utility of interdisciplinary fields

Zahra, Heba Mohamed - In: Review of economics and political science : REPS 5 (2020) 2, pp. 149-161

Purpose - This paper aims to discuss the dilemma of terrorism as a political phenomenon that many political scientists care about; however, they find themselves incapable of explaining some of its aspects and they resort to other disciplines. The second part of the dilemma is related to the...

Persistent link: https://www.econbiz.de/10012181916