Should the COVID-related situation evolve before December 2020, we intend to maintain this workshop (at the same dates); however, we might reconsider the format of the event (face to face format, blended or virtual)” Topics: - Professions, professionalization and creative occupations: emerging...

Tracks: - Corporate social responsibility and sustainability; - Green marketing; - Social marketing; - Social entrepreneurship and social innovation; - Sustainable business models with social impact; - Public and political marketing; - Non-profit marketing; - Digital and marketing with social...

Considering the ongoing uncertainty caused by the COVID pandemic, it is decided that the conference will be held fully online this year. The School will also feature presentations of selected contributed papers by junior scholars. Graduate students and junior faculty are strongly encouraged to...

Conference theme: "From Micro to Macro: Dealing with Uncertainties in the Global Marketplace". The innovations are profoundly impacting consumer experiences. With the challenging marketplace transformations, where do we go next? How do marketers balance maximization of stakeholder value with...

Any changes made in response to COVID-related developments will be communicated through the website. The meeting is primarily targeted to PhD students and Postdoctoral Researchers in the Job Market.

Topics: Algorithmic Game Theory; Algorithmic Mechanism Design; Auction Algorithms and Analysis; Computational Advertising; Computational Aspects of Equilibria; Computational Social Choice; Learning in Markets and Mechanism Design; Learning under Strategic Behavior; Coalitions, Coordination, and...

The aim of this course is to be an introduction in how to do consumer behavior research, rather than to provide exhaustive coverage of the field as a whole. It will focus on evaluating papers, preparing research ideas, and developing them into research proposals in four important areas of...

This conference has been cancelled.

Over the last few decades we have seen a lot of progress in the sustainability debate and practice. A growing number of companies are taking steps to be more responsible in how they treat their employees, communities and the planet. International organizations and governments are stepping up...

Transitions have become the new status quo: economic transitions from planned to market economies; transition to carbon neutral economy; digital transformations through smart technologies and artificial intelligence towards Industry 4.0; consumers becoming prosumers. Borders between firms and...