The course is divided into three general themes: (1) Marketing Strategy and Innovation, (2) Customer Management and Models, and (3) Branding a Behavioral Perspective.

The conference welcomes original and innovative papers concerning several essential marketing topics like: - Marketing Research and Research Methodology - Consumer Behavior - Marketing Strategy - Product and Brand Management - Innovation and New Product Development - Pricing Issues - Marketing...

This high-profile conference concentrates on delivering fresh insight and key strategies that will enable you to achieve sustainable growth and deliver agile support to customers across global markets. In three consecutive days, you’ll join over 150 service professionals from across Europe and...

Concerning civil society’s relations to economic development, among others, the following general questions of issue might be raised: • Conceptual and theoretical issues • Which tendencies of development can be observed within the Swedish and international social economy? • In what...

The symposium aims to bring together Economists, Psychologists, Marketing researchers and others who work on Behavioral Decision Making, either in individual or interdependent settings.

Focusing on issues in the Asian-Pacific region, this conference welcomes research on any aspect of advertising, as broadly defined, in one or more Asian-Pacific countries, or in multiple countries involving at least one Asian-Pacific country. It especially seeks research on Asian brands and...

This two-day conference brings together leading economists and policy makers to discuss the challenges for the labor market of older workers.

Topics: - Macroeconomic aspects of ageing and retirement; - Life cycle behaviour of individuals; - Ageing and health; - Institutional aspects and behaviour of pension funds and financial institutions.