The Colloquium provides outstanding doctoral students in marketing who want to pursue a career in academics with an opportunity to discuss their dissertation research with other doctoral students and leading academics in the field of marketing. All topics and methodological approaches within the...

This conference has been cancelled.

By making the theme of EMAC 2018 “People Make Marketing” we not only tie our conference to its location but reflect the focus of our department on people who are committed to engaging in cutting-edge research, which can result in tangible benefits for education, business and the wider...

The Colloquium provides outstanding doctoral students in marketing who want to pursue a career in academics with an opportunity to discuss their dissertation research with other doctoral students and leading academics in the field of marketing. All topics and methodological approaches within the...

The theme of EMAC 2017 is “Leaving Footprints”. Footprints reflect impact, offering evidence for having made a difference. Moreover, they leave a trail for others to follow. This theme highlights substantive academic marketing research that impacts marketing practice, policy makers, and...

We invite papers dealing with marketing challenges in the transitional markets of the New Europe. This includes papers on marketing management, strategic marketing, buying behavior, marketing-mix, sales management, B-2-B marketing, marketing and the environment and marketing and corporate social...

Key Topics: - Management of innovation - Economics of innovation and entrepreneurship - Innovation and entrepreneurship for educators - Innovation and entrepreneurship in business - International innovation and entrepreneurship - Social innovation - Innovation and entrepreneurship in minority groups

Acknowledgement of the knowledge economy leads to a conclusion that the route to economic prosperity assigns prime relevance to continuous learning. As a consequence, issues of knowledge creation, use and transfer along with the development of innovation competencies have moved to the forefront...

The conference provides an international opportunity for scientific discussion and collaboration on a broad range of relevant fertile areas associated to recent trends in innovation. Over the last years, there is a growing recognition in business environments of the key role played by innovation...

The Conference Theme: "Convergence and Divergence in the New Europe: Marketing Challenges and Issues" We invite papers dealing with marketing issues in the transitional markets of the New Europe. This includes papers on marketing management, strategic marketing, buying behaviour, the...