European Marketing Academy, Korean Scholars of Marketing Science, and Global Alliance of Marketing and Management Associations will hold 'EMAC, KSMS & GAMMA Joint Symposium: Bridging Asia and Europe in Interconnected Marketing' in the 42nd European Marketing Academy Annual Conference. All of the...

As this symposium seeks to address the various means of improving the performance of supply chains in the transitional economies, we shall welcome papers that discuss any of the following themes: Power/dependence; Quality management systems; Trust and social capital; Consumer sovereignty; Market...