2014-05-21–2014-05-23 - Indianapolis, Indiana, J.W. Marriott (USA) - Academy of Marketing Science AMS
The theme of the conference is "Let's Get Engaged! Crossing the Threshold of Marketing's Engagement Era"
We invite scholars across all of the disciplines within marketing to submit their novel ideas, their research results, and their refinements of current
ideas, as well as their suggestions for...