The Conference Theme: "Convergence and Divergence in the New Europe: Marketing Challenges and Issues" We invite papers dealing with marketing issues in the transitional markets of the New Europe. This includes papers on marketing management, strategic marketing, buying behaviour, the...

The Doctoral Seminar of the EMAC Regional Conference is a one-day forum for doctoral students to meet their peers and leading academics in the field of marketing in order to discuss their dissertation research. All topics and methodological approaches within the broad field of marketing will be...

Six thematic workshops will run in parallel, led by different researchers: - "Academic rigor versus practical relevance: Is marketing research too rigid ”, by Don Lehmann - “Mediation Analysis and Theory Development in Marketing”, by Rik Pieters - “Some things that may help in the review...

We invite papers, special sessions and roundtables that address (but are not limited to) the following themes: - Methodological innovation in interpretive consumer research; - New developments in theoretical/ philosophical approaches to understanding consumers, consumption and consumer culture...

The conference will convene development practitioners, policy experts and academic researchers from around the world to examine the ways in which the food and fuel price volatility, financial market volatility and global economic slowdown are affecting children and youth in both developing and...

Ziel ist es, die Vielfalt und Interdisziplinarität des Themas mit ihrer Verknüpfung verschiedener räumlicher Untersuchungsebenen darzustellen. Zur inhaltlichen Strukturierung heben wir zwei Schwerpunkte hervor: - Die Migrationen nach Europa sind durch eine zunehmende Diversität der Migranten...

Abstracts are welcome on theoretical, empirical and applied housing research but are particularly welcomed from a sociological or social sciences perspective (broadly and not in any way exhaustive: geography, political science, public policy, social policy, economics, finance, management &...

Gerade in wirtschaftlich schwierigen Zeiten gewinnt CRM zusätzlich an Bedeutung. Auf der diesjährigen CRM-Jahrestagung erleben Sie die besten ExpertInnen aus dem deutschsprachigen Raum und die CRM-Veranwortlichen aus führenden Unternehmen.