The conference welcomes original and innovative papers concerning several essential marketing topics like: - Marketing Research and Research Methodology - Consumer Behavior - Marketing Strategy - Product and Brand Management - Innovation and New Product Development - Pricing Issues - Marketing...

The conference aims to promote international cooperation in the field of Economics and Business Administration in Higher Education. GEBA 2009 will provide an International Forum for the presentation and discussion of recent work on different aspects of globalization. GEBA 2009 is not only a...

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This course will examine standard economic theory; evidence of anomalies in standard theory, and behavioral theories designed to explain those anomalies. We will start by developing the choice theoretic foundations of modern decision theory: objective and subjective probabilities; Bayesian...

Der Kongress setzt sich mit der Frage auseinander, wie eine solche Zusammenarbeit in Städten und Gemeinden organisiert werden kann. Themenschwerpunkte bilden: - die Möglichkeiten und Grenzen bei der Nutzung öffentlicher Räume, - der Einbezug der Bevölkerung bei Planung und...