Event Highlights; - Learn what authentic Executive S&OP is and how it works - Learn how to assess gaps between your company’s current performance and how Executive S&OP is used by “best practice” companies - How S&OP enhances teamwork among the executive and management teams

TOPICS: • Advertising / Marketing Communication Issues • Buyer Behavior • Conceptual and Theoretical Papers • Supply Chain Management / Pricing • Market Orientation and Relationship Marketing • Marketing in International and Cross Cultural Environments • Research Methodologies...

The Customer Connections Conference is APPA's annual meeting for utility professionals in the areas of: Customer Service • Key Accounts • Public Communications • Marketing • Energy Services.

Topics: - Advertising/Direct Marketing/Promotion - Consumer Behavior/Marketing Research - Marketing Education and Pedagogy - Marketing Strategy/Global Marketing - Nonprofit & Public Sector Marketing - Travel/Events/Sports/Hospitality/Entertainment Marketing - Retailing and Retail Management -...

Network industries-telecommunications, electricity, gas, water, etc.-are currently undergoing major changes, the most significant being the entry of competitors. These conferences aim to be at the cutting edge of these developments by providing the opportunity to discuss the research of...

The goal of the conference is to bring together top researcher-scholars in a single-track conference that enables theoretical understanding of each area and that fosters dialogue on their potential inter-relationships and boundaries as antecedents to brand behavior, particularly as it might...

Topics: Art and Culture; Competition, Trade, and Comparative Advantage; Consumer Vulnerability; Credit Markets and Banking; Development – Economic; Development – Sustainable; Development – Urban; Disaster Recovery; Environment; Ethics, Corporate Social Responsibility, and Distributive...

Workshop topics include, but are not limited to: * Diffusion of new products * Managing Brand equity * Emerging patterns of consumer behavior * Market segmentation issues * Country selection issues * Product positioning and line-extension * Viral marketing * Social marketing and Web 2.0 issues *...

Network industries-telecommunications, electricity, gas, water, etc.-are currently undergoing major changes, the most significant being the entry of competitors. These conferences aim to be at the cutting edge of these developments by providing the opportunity to discuss the research of...

Delivers a complete meat industry program focused on improving sales, productivity and profitability. From general sessions to workshops, this annual conference address consumer trends, marketing and merchandising, technology, human resources and meat department profitability. The premier meat...