Proposals may cover any topic within the field of marketing.

This industrial organization academic meeting is embedded into our long-time LCBR European Marketing Conference. We invite economics researchers classified as “L” according to the JEL classification to add a new and important dimension to our longstanding marketing conference.

How can organizations tailor, use, and extend techniques and tools from knowledge management for improving their business practices and processes? Building upon existing work on knowledge management (KM) and organizational learning, the conference will promote interdisciplinary approaches from...

The evolution of KM has been slow, yet steady. As we in the KM community continue to mature its existence such that is recognized and implemented as a key factor in improving today's society, business, academe and community, George Washington University has joined forces with Knowledge...

Topics may include but are not limited to: Frameworks for conceptualising KM; Parameters of the field of study; Knowledge creation and sharing mechanisms; Knowledge asset valuation models; Impact on organisational learning; Impact on business strategy; Architectures for KM systems; Integration...