A basic bibliography on mathematical methods in marketing
Year of publication: |
[1962]
|
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Authors: | Buzzell, Robert Dow |
Publisher: |
[Chicago] : American Marketing Association |
Subject: | Absatz | Bibliography | Absatzforschung | Finanzmathematik | Mathematical finance | Mathematik | Mathematics | Mathematische Optimierung | Mathematical programming | USA | United States | Theorie | Theory |
Extent: | 62 p diagr 23 cm |
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Series: | AMA bibliography series ; no. 7 |
Type of publication: | Book / Working Paper |
Language: | English |
Source: | ECONIS - Online Catalogue of the ZBW |
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Mathematical model building in economics and industry
(1970)
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Mathematical models and methods in marketing
Bass, Frank M., (1961)
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Finite mathematical structures
Kemeny, John G., (1960)
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Global marketing management : cases and readings
Buzzell, Robert Dow, (1992)
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Channel partnerships : a new approach to streamlining distribution
Buzzell, Robert Dow, (1994)
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Multinational marketing management : cases and readings
Buzzell, Robert Dow, (1988)
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