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Teaching design thinking in marketing : linking product design and marketing strategy in a product development class
Chen, Steven, (2018)
To frame or reframe : where might design thinking research go next?
Beckman, Sara L., (2020)
Boosting innovation and growth through the use of design
Nevado, Pedro Picaluga, (2016)
DEVELOPMENT - Getting Design: Bringing External Design Resources into an Organization
Buchner, Daniel, (2000)