A contingency approach to the strategic management of intangible resources
Year of publication: |
2013
|
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Authors: | Zigan, Krystin |
Published in: |
Journal of general management. - London : Sage Publications, ISSN 0306-3070, ZDB-ID 188363-X. - Vol. 38.2012/13, 2, p. 79-99
|
Subject: | Kontingenztheorie | Contingency theory | Strategisches Management | Strategic management | Immaterielle Güter | Intangible goods | Immaterielle Werte | Intangible assets | Ressourcenorientierter Ansatz | Resource-based view |
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