A longitudinal comparison of customer satisfaction and customer-company identification in a service context
Year of publication: |
2016
|
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Authors: | Huang, Min-Hsin ; Cheng, Zhao-Hong |
Published in: |
Journal of service management. - Bingley : Emerald, ISSN 1757-5818, ZDB-ID 2491767-9. - Vol. 27.2016, 5, p. 730-750
|
Subject: | Longitudinal analysis | Customer satisfaction | Customer-company identification | Relationship velocity |
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