A Longitudinal Study of Product Form Innovation: The Interaction between Predispositions and Social Messages
Year of publication: |
1993
|
---|---|
Authors: | Midgley, David F. ; Dowling, Grahame R. |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Chicago, Ill : Univ. of Chicago Press, ISSN 0093-5301, ZDB-ID 1886861. - Vol. 19.1993, 4, p. 611-625
|
Saved in:
Saved in favorites
Similar items by person
-
The decision processes of fashion adopters : higher or lower involvement?
Dowling, Grahame R., (1989)
-
Midgley, David F., (1990)
-
The Decision Process Models of Antarctic Travel Innovators
Dowling, Grahame R., (1978)
- More ...