A mixed blessing : market-mediated religious authority in neopaganism
Year of publication: |
December 2016
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Authors: | Rinallo, Diego ; Maclaran, Pauline ; Stevens, Lorna |
Published in: |
Journal of macromarketing : examining the interactions among markets, marketing, and society. - Thousand Oaks, Calif. : Sage, ISSN 0276-1467, ZDB-ID 784653-8. - Vol. 36.2016, 4, p. 425-442
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Subject: | consumer culture | consumer behavior | markets | globalization | religion | Welt | World | Religion | Konsumentenverhalten | Consumer behaviour | Globalisierung | Globalization |
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