A multi-modal competitive hub location pricing problem with customer loyalty and elastic demand
Year of publication: |
2020
|
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Authors: | Mahmoodjanloo, Mehdi ; Tavakkoli-Moghaddam, Reza ; Baboli, Armand ; Jamiri, Atefeh |
Published in: |
Computers & operations research : and their applications to problems of world concern ; an international journal. - Oxford [u.a.] : Elsevier, ISSN 0305-0548, ZDB-ID 194012-0. - Vol. 123.2020, p. 1-19
|
Subject: | Customer loyalty | Elastic demand | Hub location | Multi-modal transportation | Pricing | Beziehungsmarketing | Relationship marketing | Preismanagement | Pricing strategy | Preiselastizität | Price elasticity | Hub-and-Spoke-Netzwerk | Hub-and-spoke network |
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