A strategy of seduction? The role of commercial advertisements in the eighteenth-century retailing business of Antwerp
Year of publication: |
2009
|
---|---|
Authors: | Lyna, Dries ; Damme, Ilja Van |
Published in: |
Business History. - Taylor & Francis Journals, ISSN 0007-6791. - Vol. 51.2009, 1, p. 100-121
|
Publisher: |
Taylor & Francis Journals |
Subject: | eighteenth century | southern Netherlands | Antwerp | newspaper advertisements | retailing business | commercial discourse | consumption |
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