An analysis of the impact of product recall on stock prices based on Google trend search counts
Year of publication: |
2020
|
---|---|
Authors: | Kim, Ahyun ; Lee, Sang Gun ; Shin, Donghyuk |
Published in: |
Global Business & Finance Review (GBFR). - Seoul : People & Global Business Association (P&GBA), ISSN 2384-1648. - Vol. 25.2020, 4, p. 33-50
|
Publisher: |
Seoul : People & Global Business Association (P&GBA) |
Subject: | Google trend | Product recall | Event study | Automobile | Non-Automobile |
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