An exploratory study of factors associated with customer perceptions of paying above and below market prices
Robert C. Fink; Kenneth J. Hatten; William L. James
Year of publication: |
2010
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Authors: | Fink, Robert C. ; Hatten, Kenneth J. ; James, William L. |
Published in: |
International journal of revenue management : IJRM. - Olney, Bucks : Inderscience Enterprises, ISSN 1474-7332, ZDB-ID 21933741. - Vol. 4.2010, 1, p. 69-91
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