Antecedents and outcomes of modular production in the Brazilian automobile industry: a grounded theory approach
Our paper focuses on how foreign automobile manufacturers in Brazil have implemented and benefited from strategic modularization. Based on our case studies and in-depth interviews, we developed a theoretical framework to examine the antecedents and outcomes of strategic modularization. Our theoretical framework suggests that strategic modularization may help improve a firm's positional advantage by reducing the cost of managing tacit knowledge. In addition, the adoption of strategic modularization influences the nature of relationships with major suppliers, further blurring the boundaries of the firm. Journal of International Business Studies (2007) 38, 84–106. doi:10.1057/palgrave.jibs.8400244
Year of publication: |
2007
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Authors: | Kotabe, Masaaki ; Parente, Ronaldo ; Murray, Janet Y |
Published in: |
Journal of International Business Studies. - Palgrave Macmillan, ISSN 0047-2506. - Vol. 38.2007, 1, p. 84-106
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Publisher: |
Palgrave Macmillan |
Saved in:
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