Applied communication methods of relationship marketing for adapting the business to the crisis environment
Year of publication: |
2020
|
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Authors: | Baba, Cristina-Andrada ; Năstase, Raluca |
Published in: |
European research studies. - Piraeus : [Verlag nicht ermittelbar], ISSN 1108-2976, ZDB-ID 2479315-2. - Vol. 23.2020, 4, p. 1246-1258
|
Subject: | Relationship marketing | communication | luxury goods | tourism | COVID-19 | Beziehungsmarketing | Coronavirus | Luxusgüter | Luxury goods | Marketingmanagement | Marketing management | Tourismus | Tourism | Kommunikation | Communication |
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