Assessing the implications on performance when aligning customer lifetime value calculations with religious faith groups and afterlifetime values : a Socratic elenchus approach
Jonathan A. J. Wilson; Svend Hollensen
Year of publication: |
2013
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Authors: | Wilson, Jonathan A. J. ; Hollensen, Svend |
Published in: |
International journal of business performance management. - Milton Keynes : Inderscience Enterprises, ISSN 1368-4892, ZDB-ID 2000476X. - Vol. 14.2013, 1, p. 67-94
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