Bankable business plans

Edward G. Rogoff; foreword by Jeff Bezos

The secrets behind creating compelling and successful business plans sure to attract financial backers are revealed step-by-step in this invaluable guide. Containing detailed information on Risk Management Association (RMA) data and clear explanations of the guidelines that banks, venture capital firms, and the Small Business Administration (SBA) use to grant loans and other financial support to businesses, the resource equips potential business owners with a wealth of knowledge on lending procedures. Hundreds of useful ideas for developing, operating, marketing, and building a profitable busi

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Year of publication:	c2007 ; 2nd ed
Authors:	Rogoff, Edward G.
Publisher:	New York, NY : Rowhouse Pub
Subject:	Geschäftsmodell \| Business model \| Unternehmensplanung \| Corporate planning \| Unternehmensgründung \| Business start-up \| Strategisches Management \| Strategic management
Description of contents:	Table of Contents [gbv.de]

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Extent:	Online-Ressource (xxi, 258 p) ill 23 cm
Type of publication:	Book / Working Paper
Language:	English
Notes:	Includes bibliographical references (p. [243]-249) and index Cover; Contents; Acknowledgments; Foreword Jeff Bezos, Founder and CEO, Amazon.com; Preface; Part I The Power Of A Bankable Business Plan; What A Bankable Business Plan Is And How It Can Help You Start A Successful Enterprise; Bankable Business Plans Serve A Specific Purpose; Your Business Plan Is An Extension Of You; Entrepreneurship Is A Team Sport; Part II The Ten Essential Action Steps; Action Step 1 Define Your Company: What Will You Accomplish For Others…And Yourself?; Action Step 2 Identify Your Company's Initial Needs: What Will You Require To Get Started? Action Step 3 Choose A Winning Strategy: What Will Distinguish Your Product Or Service From Your Competition?Action Step 4 Analyze Your Market: Who Will Want Your Product Or Service?; Action Step 5 Develop A Strong Marketing Campaign: How Will You Reach Your Customers And What Will You Say To Them?; Action Step 6 Build A Dynamic Sales Effort: How Will You Attract Customers?; Action Step 7 Design Your Company: How Will You Hire And Organize Your Workforce?; Action Step 8 Target Your Funding Sources: Where Will You Find Your Financing? Action Step 9 Explain Your Financial Data: How Will You Convince Others To Invest In Your Endeavor?139 Action Step 10 Use The RMA Data: Check Your Answers Against The Answer Key; Part III Putting It Into Action; What A Business Plan Should look Like; How To Create A Time Line; Demonstrate That You Can Manage Contradictions; Present Yourself In The Best Light; Make A Great In-person Presentation; Outlines And A Sample Business Plan; Resources; Index; Back Cover; Electronic reproduction; Available via World Wide Web
ISBN:	978-0-9791522-0-7 ; 978-0-9791522-0-7
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10013485734