Beyond Price : differentiate your company in ways that really matter
Mary Kay Plantes, Robert D. Finfrock
| Year of publication: |
c 2009 ; 1. ed.
|
|---|---|
| Authors: | Plantes, Mary Kay ; Finfrock, Robert D. |
| Publisher: |
Austin, Tex. : Greenleaf Book Group Press |
| Subject: | Wettbewerbsstrategie | Competitive strategy | Organisatorischer Wandel | Organizational change | Geschäftsmodell | Business model | Unternehmenskultur | Corporate culture |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | xv, 237 p graph. Darst. 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Includes bibliographical references (p. [227]-228) and index Pt. 1: Know where you are -- Pt. 2: Design the business you want to run -- Pt. 3: Create and manage your new business. |
| ISBN: | 978-1-929774-73-9 ; 1-929774-73-7 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003821315