Big data, marketing analytics, and public policy : implications for health care
Year of publication: |
2021
|
---|---|
Authors: | Kopalle, Praveen K. ; Lehmann, Donald R. |
Published in: |
Journal of public policy & marketing. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7207, ZDB-ID 2068581-6. - Vol. 40.2021, 4, p. 453-456
|
Subject: | Gesundheitswesen | Health care system | Gesundheitspolitik | Health policy | Gesundheitsversorgung | Health care | Big Data | Big data |
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