Capturing and (re)interpreting complexity in multi‐firm disruptive product innovations
Year of publication: |
2008
|
---|---|
Authors: | Pattinson, Hugh M. ; Woodside, Arch G. |
Published in: |
Journal of Business & Industrial Marketing. - Emerald Group Publishing Limited, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 24.2008, 1, p. 61-76
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Software engineering | Innovation | Diffusion | Complexity theory |
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