Connecting with prospective medical tourists online : a cross-sectional analysis of private hospital websites promoting medical tourism in India, Malaysia and Thailand
Year of publication: |
February 2017
|
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Authors: | Sedigheh Moghavvemi ; Ormond, Meghann ; Ghazali Musa ; Che Ruhana Isa ; Thinaranjeney Thirumoorthi ; Mustapha, Mohd Zulkhairi ; Kanapathy, Kanagi A. P. ; Chandy, Jacob John Chiremel |
Published in: |
Tourism management : research, policies, practice. - Amsterdam [u.a.] : Elsevier Science, ISSN 0261-5177, ZDB-ID 802245-8. - Vol. 58.2017, p. 154-163
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Subject: | Content analysis | Hospital websites | Medical tourism | Patient | On-line search | Medical provider | Thailand | Krankenhaus | Hospital | Gesundheitstourismus | Health tourism | Malaysia | Website | Gesundheitsversorgung | Health care | Indien | India | Online-Marketing | Internet marketing | Dienstleistungsqualität | Service quality | Internationaler Tourismus | International tourism | Kundenzufriedenheit | Customer satisfaction | Patienten | Patients |
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