Extent:
XX, 570 S.
Ill., graph. Darst.
29 cm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch
Language: English
Notes:
Previously published: Ft. Worth, TX : Dryden Press
Includes bibliographical references and indexes
ISBN: 0-03-021108-5
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10001475062