Consumer behavior in fashion
Michael R. Solomon ; Nancy J. Rabolt
| Year of publication: |
2004
|
|---|---|
| Authors: | Solomon, Michael R. ; Rabolt, Nancy J. |
| Publisher: |
Upper Saddle River, NJ : Prentice Hall |
| Subject: | Verbraucherverhalten | Mode |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 542 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-13-081122-X |
| Classification: | Marketing ; Handel |
| Source: |
Persistent link: https://www.econbiz.de/10004777390