Consumer behaviour : Irish patterns and perspectives
Year of publication: |
2008
|
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Authors: | Linehan, Margaret |
Publisher: |
Dublin : Gill & Macmillan |
Subject: | Irland | Verbraucherverhalten | Marktanalyse | Marketing |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
Extent: | VII, 235 S. : Ill. 25cm |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Bibliographie |
Language: | English |
Notes: | Includes bibliographical references and index |
ISBN: | 978-0-7171-4456-3 |
Classification: | Marketing |
Source: |
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Gutsche, Jens, (1995)
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Schmalen, Helmut, (1996)
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