Corporate social responsibility in the German food industry : an investigation in greenwashing
Thorge Henning
| Year of publication: |
2015
|
|---|---|
| Authors: | Henning, Thorge |
| Institutions: | Akademische Verlagsgemeinschaft München (publisher) |
| Publisher: |
München : AVMpress |
| Subject: | Greenwashing | Ernährungsindustrie | Food industry | Corporate Social Responsibility | Corporate social responsibility | Deutschland | Germany | Lebensmittelindustrie | Marketing | Kommunikationsstrategie |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | ix, 98, X Seiten Illustrationen, Diagramme 21 cm, 181 g |
|---|---|
| Series: | Internationale Studien für ein zukunftsfähiges Management. - München : AVMpress, ZDB-ID 2803045-X. - Vol. 5 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturangaben |
| ISBN: | 3-86924-960-9 ; 978-3-86924-960-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012875802