CSR communication on social media : the impact of source and framing on message credibility, corporate reputation and WOM
Year of publication: |
2022
|
---|---|
Authors: | Dalla-Pria, Lisa ; Rodríguez-de-Dios, Isabel |
Published in: |
Corporate communications : an international journal. - Bradford : Emerald, ISSN 1758-6046, ZDB-ID 2029376-8. - Vol. 27.2022, 3, p. 543-557
|
Subject: | Communication | Corporate social responsibility | Framing | Social media | Deregulierung | Deregulation | Social Web | Social web | Corporate Social Responsibility | Öffentlichkeitsarbeit | Public relations | Firmenimage | Corporate reputation | Stakeholder |
-
Loureiro, Sandra Maria Correia, (2019)
-
Achieving consumer trust on Twitter via CSR communication
Kollat, Jana, (2017)
-
Measuring and evaluating CSR information and involvement strategies on corporate Facebook pages
Amabile, Sara, (2022)
- More ...
-
Skills of Digital Literacy to Address the Risks of Interactive Communication
Rodríguez-de-Dios, Isabel, (2016)
- More ...