Customer relationship management and profitability in business
edited by William Watson
| Year of publication: |
2014
|
|---|---|
| Other Persons: | Watson, William (ed.) |
| Published in: | |
| Publisher: |
[London, UK] : Koros Press |
| Subject: | Beziehungsmarketing | Relationship marketing | Rentabilität | Profitability | Betriebliches Informationssystem | Business intelligence system | Informationsmanagement | Information management |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | x, 276 Seiten Illustrationen |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Enthält 10 Beiträge |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011521230