Das Marketing vom Spuk böser Geister befreien
Year of publication: |
1979
|
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Authors: | Wilson, Aubrey ; Atkin, Bryan |
Published in: |
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements. - Hamburg : Manager-Magazin-Verl.-Ges., ISSN 0174-335X, ZDB-ID 795788-9. - Vol. 3.1979, p. 80-90
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Subject: | Absatz | Marktforschung |
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