Delaying market entry : how long is too long?
Year of publication: |
2005
|
---|---|
Authors: | Lévesque, Moren ; Shepherd, Dean A. |
Published in: |
Restructuring strategy : new networks and industry challenges. - Malden, Mass. [u.a.] : Blackwell, ISBN 1-4051-2601-9. - 2005, p. 139-152
|
Subject: | Markteintritt | Market entry | Unternehmenserfolg | Firm performance | Strategisches Management | Strategic management |
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