Demand Research and the Planning of Consumer Goods Supplies in a Centralised Socialist System – The Case of the Former German Democratic Republic
Year of publication: |
1991
|
---|---|
Authors: | Naor, Jacob ; Schmutzler, Olaf |
Published in: |
European Journal of Marketing. - MCB UP Ltd, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 25.1991, 8, p. 13-31
|
Publisher: |
MCB UP Ltd |
Subject: | Centralization | Economic forecasting | Germany | Research | Socialism | Supply and demand |
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