Design Orientation : A Grounded Theory Analysis of Design Thinking and Action
Year of publication: |
2014
|
---|---|
Authors: | Venkatesh, Alladi |
Other Persons: | Digerfeldt-Månsson, Theresa (contributor) ; Brunel, Frederic F. (contributor) ; Chen, Steven (contributor) |
Publisher: |
[2014]: [S.l.] : SSRN |
Subject: | Schweden | Sweden | Produktgestaltung | Product design | Zahlungsbereitschaftsanalyse | Willingness to pay | Wettbewerbsvorteil | Competitive advantage | Firmenimage | Corporate reputation | Risikoprämie | Risk premium | Konsumentenverhalten | Consumer behaviour | Markenführung | Brand management | Presseverlag | Press publisher |
Extent: | 1 Online-Ressource (22 p) |
---|---|
Series: | Boston U. School of Management Research Paper ; No. 2012-20 |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments July 12, 2012 erstellt |
Other identifiers: | 10.2139/ssrn.2104017 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Design orientation : a grounded theory analysis of design thinking and action
Venkatesh, Alladi, (2012)
-
Brunninge, Olof, (2007)
-
Consumer reactions to AI design : exploring consumer willingness to pay for AI-designed products
Zhang, Hao, (2022)
- More ...
-
Design orientation : a grounded theory analysis of design thinking and action
Venkatesh, Alladi, (2012)
-
Design orientation : a grounded theory analysis of design thinking and action
Venkatesh, Alladi, (2012)
-
The influence of objects on creativity
Chen, Steven, (2020)
- More ...