Designing and pricing digital content products and services : a research review
Year of publication: |
2013
|
---|---|
Authors: | Kannan, P. K. |
Published in: |
Review of marketing research. - Bingley [u.a.] : Emerald, ISSN 1548-6435, ZDB-ID 2169037-6. - Vol. 10.2013, p. 97-114
|
Subject: | Digitale Medien | Digital media | Content Management | Content management | Preismanagement | Pricing strategy | Produktgestaltung | Product design |
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