Designing effective web surveys
Mick P. Couper (University of Michigan)
| Year of publication: |
2008
|
|---|---|
| Authors: | Couper, Mick |
| Publisher: |
Cambridge : Cambridge University Press |
| Subject: | Online-Befragung | Web survey | Umfrage | Internet |
| Description of contents: | Table of Contents [digitale-objekte.hbz-nrw.de] ; Description [loc.gov] ; Description [loc.gov] ; Description [loc.gov] |
| Extent: | xvii, 398 Seiten Illustrationen, Diagramme 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Ratgeber ; Guidebook |
| Language: | English |
| Notes: | Literaturverzeichnis: Seiten 363-387 The importance of design for Web surveys -- The basic building blocks -- Going beyond the basics : visual and interactive enhancements to Web survey instruments -- General layout and design -- Putting the questions together to make an instrument -- Implementing the design. - Includes bibliographical references (p. 363-387) and indexes. - Formerly CIP The importance of design for Web surveys -- The basic building blocks -- Going beyond the basics : visual and interactive enhancements to Web survey instruments -- General layout and design -- Putting the questions together to make an instrument -- Implementing the design. |
| ISBN: | 0-521-88945-6 ; 0-521-71794-9 ; 978-0-521-88945-2 ; 978-0-521-71794-6 |
| Classification: | Methoden, Techniken und Organisation der sozialwissenschaftlichen Forschung ; Neue elektronische Medien |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009577444