Determinants and consequences of service experience toward small retailer platform business model : stimulus-organism-response perspective
Jiunn-Woei Lian
Year of publication: |
2021
|
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Authors: | Lian, Jiunn-Woei |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 62.2021, p. 1-15
|
Subject: | Digital transformation | Platform business model | Service experience | Small retailer | Geschäftsmodell | Business model | Einzelhandel | Retail trade | KMU | SME | Digitalisierung | Digitization | Electronic Commerce | E-commerce |
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