Determinants of Export Performance in Textile Sector of Pakistan

This research is an attempt to investigate the correlation of the various independent variables which include an increase of pricing strategy adaptation, Increase of export intensity, Firm's commitment to export, Export market development, Export market competition, Past Pricing Strategy Adaptation, Past Export Performance Satisfaction, Past Export Intensity, Export market distance) with dependent variable (i.e. Expected Short-Term Export Performance improvement). The framework is tested via a survey through questionnaire from industrial exporters of textile in Pakistan. Findings reveal that past export performance satisfaction is the only important determinant of expected short-term export performance improvement in textile sector of Pakistan.