Dynamic pricing and investment for fashion products under reference effect
Ruishu Shi and Cuilian You
Year of publication: |
2024
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Authors: | Shi, Ruishu ; You, Cuilian |
Published in: |
International transactions in operational research : a journal of the International Federation of Operational Research Societies. - Oxford : Wiley-Blackwell, ISSN 1475-3995, ZDB-ID 2019815-2. - Vol. 31.2024, 5, p. 3220-3244
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Subject: | dynamic pricing | fashion products | investment | reference effect | the maximum principle | Mode | Fashion | Theorie | Theory | Preismanagement | Pricing strategy | Investition | Investment | Konsumentenverhalten | Consumer behaviour |
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