Extent: | XIV, 255 S. Ill., graph. Darst. 24 cm |
---|---|
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch ; Textbook |
Language: | German |
Notes: | Literaturverz. S. 255 |
ISBN: | 3-486-58203-8 ; 978-3-486-58203-1 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003411515