Emerging research opportunities for doctoral students in B-to-B marketing
Year of publication: |
2007
|
---|---|
Authors: | Sheth, Jagdish N. |
Published in: |
Journal of business-to-business marketing. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1051-712X, ZDB-ID 1121779-0. - Vol. 14.2007, 1, p. 13-22
|
Subject: | Lieferantenmanagement | Supplier relationship management | Marketing | Wirtschaftsforschung | Economic research |
-
Duopolistic competition between independent and collaborative business-to-business marketplaces
Sülzle, Kai, (2004)
-
The complexities of sales and sales management research : a historical analysis from 1990 to 2005
Carter, Robert E., (2008)
-
Markets and manipulation : time for a paradigm shift?
Basu, Kaushik, (2016)
- More ...
-
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N., (2010)
-
A journey of an accidental marketing scholar
Krishnan, Balaji C., (2011)
-
The conceptual foundations of relationship marketing: Review and synthesis
Sheth, Jagdish N., (2012)
- More ...