Enhancing customer retention in case of service elimination? : an empirical investigation in telecommunications
Year of publication: |
June 2018
|
---|---|
Authors: | Somosi, Agnes ; Stiassny, Alfred ; Kolos, Krisztina |
Publisher: |
Wien : Vienna University of Economics and Business |
Subject: | service elimination | customer retention | churn | switching cost | telecommunication services | Heckman sample selection | Beziehungsmarketing | Relationship marketing | Telekommunikation | Telecommunications | Telekommunikationssektor | Telecommunications industry | Wechselverhalten | Switching behaviour | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality | Konsumentenverhalten | Consumer behaviour |
Extent: | 1 Online-Ressource (circa 36 Seiten) Illustrationen |
---|---|
Series: | Department of Economics working paper. - Wien : Dep. of Economics, ZDB-ID 2476768-2. - Vol. no. 283 (March 2019) |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Graue Literatur ; Non-commercial literature ; Arbeitspapier ; Working Paper |
Language: | English |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Somosi, Agnes, (2021)
-
Dey, Bidit Lal, (2020)
-
Customer loyalty in telecom service sector : the role of service quality and customer commitment
Izogo, Ernest Emeka, (2017)
- More ...
-
Somosi, Agnes, (2021)
-
Marketing performance assessment and accountability : process and outcomes
Morgan, Neil A., (2022)
-
A note on frequency domain properties of estimated VARs
Stiassny, Alfred, (1994)
- More ...